Can You Be Successful In An Internet Based Home Business?

4/14/2011

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The world of marketing especially when marketing on the internet requires elements of self belief, focus and leadership. Leadership is particularly important when aiming to build relationships and is one of the key elements to being a successful internet based home business entrepreneur. It’s not the product that sells but a case of you believing inwardly in your abilities to make that connection with people. You need to be real with yourself at all times.

So is leadership the same as self improvement? It’s not the mountain that needs to be conquered - it is ourselves. So we start by looking within with self leadership. Let’s face it, how can you lead your business if you can’t lead yourself?

Master the art of self coaching. Coaching touches upon influence which is a leadership quality. You can’t expect to capture people’s hearts and minds if you shout or are grumpy. You can’t expect to do good if you don’t feel good.

Before you do something you must do something? Read this little anecdote:

One night a father was relaxing reading his news paper after a long day at the office. His son playing on the floor wanted his attention and kept on pestering his father. Finally fed up, the father picked up a picture of a globe from the news paper, tour it into a whole bunch of pieces.
‘Here son, go ahead and try to put this back together’ – hoping to keep the boy busy whilst he finished his paper.
After only one minute, the boy returned with the globe perfectly reassembled. When the startled father asked how this was achieved so quickly, the child smiled and replied;
‘Dad, on the other side of the globe is a picture of a person. Once the person was put together the world all came together’.

In other words, by working on yourself, then everything else will come together.

So success on the outside does begin within by putting yourself together.

Setting targets and having a goal are something you must aim to do and achieve. Make this a vow. By making this vow means it is something you do not want to lose.

Think great things to achieve great things. Be the master of your own destiny. This means take responsibility for the change and stop making excuses.

If you have a workforce within your business and there is a problem with moral in a particular place, then there is a problem with leadership. If you are the leader then this is you! If leadership is lacking in depth and warmth, then the workforce level of achievement is less than outstanding and the thoughts they are having and actions being taken are less than good.

Visionary leaders have the power of character. They ultimately control their future. Their outer lives are shaped by their inner ones.

This article is about mastering and leading yourself within to be successful. You are fooling no one but yourself if this is not evident. You will be seen as ‘talking the talk’ or another way to put it ‘the audio is not in sync with your video’.

Conquer yourself within and play the game to win! Once mastered, it will be so evident and transparent.

My name is Gary Oakes and I know we can all aspire to achieve better things. It may be a case of changing direction and doing something you have never done, but always dreamt of. I have produced a number of tutorials focusing on starting a business at home, marketing a business as well as providing some home based business opportunities. I’m helping people to think positively about the future. I believe that people can find a way within to pursue an idea and a vision. We all have the ability to take control of our lives, but many just don’t know it. Lea. Listen and surround yourself with positive people.

I have established a 3 in 1 solution to help anyone to think about and start an income opportunity through the comfort of ones own home. You can learn the value of having a vision, tenacity and a passion. You can follow some really simple techniques and the information available is free. You will not see such valuable information contained all in one place. The journey starts by following this simple link to internet based home business.

It does not cost you anything to view the free material, and you never know this might be the very thing you are looking for.

 

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Video Marketing Your Ideas Working From Home

3/21/2011

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Why video marketing? Videos are becoming the way forward in marketing. This is evident through the use of Youtube and other social media video platforms. Such marketing covers many topic areas and are produced by a wide ranging age group. However, to make your own movie or video for marketing as oppose to fun requires some structure. The following tips are useful for any type of internet marketing, but especially usefulto promote your Ideas Working From Home.

So what is the key to producing great videos?

1. Don’t use a script. If you are appearing in a video or doing a voice over, it needs to sound as natural as possible. You are allowed to be you, and besides, it’s you people will connect with – not your product or service. Having a few bullets as reminders is not a bad thing to have in front of you.

2. Smile. Show you are confident and relaxed. Enjoying the video would help in this. Even when doing a voice over, smile as it will make you sound more up beat.

3. Memorise the beginning. You do need to make an impact at the beginning to engage the audience. You can’t afford to get this wrong so have a great beginning. This will need crafting. You will need to include something about you especially to attract attention. Explain who you are, where you are from and any interesting background to make that connection. This opening can be the same for every video so no need to reinvent.

4. Know how to end. So you have a great beginning, you offer content and value in the middle but what are you looking to happen when it comes to the end. Generally there needs to be some “call to action”. Know how you wish to end the video. This is as important as the beginning.

So what do you include in the video:

·         You need to work on a way to put across valuable content. Think about the why, how and what. Add emotions as this will help make that connection. Remember the audience is making that connection with you. However, do not over do it. Too much of the ‘what’ and ‘how’ will put people off and is one of the mistakes many people make.

·         You could take ideas off of books you have read

·         Use personal life experiences provided they are relevant.

·         Mention a current event, but keeping in mind the video may be present for many years.

·         Tell a story. The saying goes; facts tell; stories sell.

So what about the execution:

·         Use a good digital camera. A USB port is useful for instant downloads.

·         Use a tripod as there is nothing worse than a shaky or blurred film.

·         You don’t need to do anything fancy or try and make it a best selling block buster. Just keep it real and sometimes can include any errors made.

·         Ensure the sound is clear so avoid areas with noisy backgrounds – especially wind noise.

·         Short videos can be effective so try limiting to about 2 minutes max.

·         If you are the star of the video, ensure you are proportionally centred about 2/3 from the bottom.

·         Trying to get the video perfect will take time, and although the more takes, the more natural you become, but in order to keep it real, you should look to have no more than 3 takes.

·         It is always worth doing a quick 10 second test before you really get into the video recording.

·         Overall, the video must be watchable and this takes into account all of the above. 

Video Editing:

Once completed, edit the video through video editing software and there are paid and free versions available. AVS Video Editing software is brilliant as it does cover a multitude of formats. If you are looking to be creative, you can add Microsoft Power Point Presentations provided you save this in MPEG format. You can use a software like Jing if you wish to add screen shots and Animoto to create a beginning with impact.

Distributing your video:

Depending what you are marketing, distributing your video can be achieved through a number of sites. For starters you could distribute through a number of the popular social media sites like Youtube and other Video sites, post to your blogs or web sites and if looking for mass distribution then use a site like Tubemogul or Traffic Geyser.com.

Remember, make it fun!!!

My name is Gary Oakes and I know we can all aspire to achieve better things. It may be a case of changing direction and doing something you have never done, but always dreamt of. I have produced a number of tutorials focusing on video marketing. These have been well received especially the AVS video editing software tutorials. I’m helping people to think positively about the future. I believe that people can find a way within to pursue an idea and a vision. We all have the ability to take control of our lives, but many just don’t know it.

I have established a 3 in 1 solution to help anyone to think about and start an income opportunity through the comfort of ones own home. You can learn the value of having a vision, tenacity and a passion. You can follow some really simple techniques and the information available is free. You will not see such valuable information contained all in one place. The journey starts by following this simple link to Ideas Working From Home.

It does not cost you anything to view the free material, and you never know this might be the very thing you are looking for.

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Internet Marketing Strategies In A 5 Point Plan

3/19/2011

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Internet Marketing Strategies

There are a number of Internet Marketing Strategies and techniques when it comes to marketing your business. The one trend over the years is marketing on the internet. Not only is this cheaper, more effective but works 24/7.

With anything new, the first element is to become familiar with some of the terms.

Whether you are marketing your business from the high street, operating from home or on the move, here is a bullet proof long term small business marketing strategy you can follow.

Use the methods below to drive traffic to your website. It’s your website that is your virtual online store whether it is to provide a service or to sell a product.

Internet Marketing Strategies And A 5 Point Plan

1.      Pay-per-click (PPC)

Pay-per-click is the most successful method to get fast results, but you are paying for this service. It works by placing an ad on the search engines i.e. Google, Yahoo, Bing etc containing your business “keywords”. The searchers will pick up your ad based on your keyword term – what prospects are typing in.

You pay every time someone clicks on your ad hence the term Pay-Per-Click. The more competitive the keyword the more you pay.

These ads appear at the top and down the right hand side of the search engines.

The ad should ideally take the searcher to a landing page, web site or blog that contains your offer. Remember this is a paid strategy so you will be looking for a return on your investment.

2. Article Marketing

Article marketing, or blog posts, is like writing a short story. Make it useful and compelling and people will read it. These are generally to provide information, hints and tips or even news. At the end of the article you need to provide a link directing the reader where you would like then to go next.

Your article needs to contain at least 500 words which is about an A4 page of text and submit this to a whole host of article directories being careful with those that look for duplicate content. This is easy and great for beginners.

To make this work will require writing a serious amount of articles to get the level of exposure. Writing one or two will not do it.

The advantage of article writing is that it is free and your content will remain out on the net for some time, unlike paid advertising which stops once you stop paying.

3. Social Media

Social media has taken over by storm. Most people will be familiar with social media for social reasons, but these places can also be used to market your business.

Using the social media route is a good place to be when starting out marketing on the internet. Even large companies are doing this. There are many social media sites one can go to.

It is probably worth starting out with the most popular social media sites like Twitter and Facebook. Try and ensure when you set up your account to use the same account name as these can not be rectified afterwards. This helps with branding.

Be careful with this method of advertising. Remember these are social platforms and the last thing people want to see is a load of ads appearing all the time. Social media is about getting people engaged with you, pulling people to you. Once these people are following you can you start to push out your offers.

4. Content production

Content production is about other methods to provide ads out on the internet through low cost or free marketing. These ads appear beneath the paid ads within the search engines.

Another great medium to use is video marketing. Produce a great video and post this on say YouTube. Again make sure you have the right keywords/tags so the searches can find your master piece.

Combining articles with videos will help make this work. Again, though, this will require a lot of attention and massive action.

5. Relationship list building

When out there marketing, you need to create a list of people’s names and email addresses. These can be captured by people responding to your material though comments. Another way is to offer some free material on your site which is obtained by the prospect entering their details.

The list of names can then be used to respond back to the people as a way to provide more information. Using a method of autoresponders is a quick way of doing this although make these sound personal.

Autorepsonders help with personal branding, but also helps you build that connection with people. There is an art to this.

Taking Internet Marketing Strategies To A Whole New Level

So there you have it, a range of internet marketing strategies and network marketing tips. The free methods will generate results, but will take longer and require more effort than the paid methods.

It is a good idea to have a number of marketing strategies going so as not to put all your eggs into one basket. However, be mindful it is a good idea to master a couple of methods at a time as opposed to spreading too wide and becoming overwhelmed.

Remember, value and great content is key when advertising. Prevent spamming as this get will you into trouble.

There is now a massive shift to buy online. People are now comfortable spending money on the internet to purchase goods and services. If you are not taking advantage of the internet then you are seriously losing out. Whether you are looking to effectively advertise your business on the internet or looking to become an online business entrepreneur, don’t waste time and money learning the hard way. You seriously need to tap into a proven system as well as mentorship.

My name is Gary Oakes and I have established a 3 in 1 solution to help anyone who is looking to start an income opportunity through the comfort of ones own home. The journey starts by following this simple link to Internet Marketing Strategies.

During recessions and tough times, millionaires are created. Find out more about how you can become one of them through an internet lifestyle. Many people are waking up to inner entrepreneur potential and taking control of their lives. If this is you then discover more through the first ever successful online academy for entrepreneurs at www.joingaryoakes.com.

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